Okay, so we are deep into the Fall Fundraising Season over here at Toa Nafasi and wildly trying to think of ideas to inject new vigor into our stale old tactics from years past.  After all, 2020 has been a year like no other, so we might as well finish off with a bang and a boom and – hopefully – a couple of bucks.

The title of this post is my attempt to translate #GivingTuesday – which is exactly 4 weeks from today! – into Swahili and I had this crazy notion of using it as our theme this year.

You all know the word kutoa from the name of the organization – toa nafasi – which translates to “provide” or “give” a “chance” or “opportunity.”  Kutoa is simply the infinitive.  Jumanne is Tuesday, the fourth (nne) day of the week (juma) as the Swahili week starts on Saturday, Jumamosi.  Hence, my brilliance: #KutoaJumanne.

All was going swimmingly (in my mind at least) until our millennial and very techy/interwebby-savvy Comms Volunteer, Kristin, said quite seriously, “But…. is that even a thing?”

Ummmm, no….?  No, #KutoaJumanne is most definitely not a thing.  So, aside from this one blog post, you probably won’t see much of #KutoaJumanne going forward.  We’ll have to stick with #GivingTuesday and keep thinking of ways to make 2020’s date innovative and exciting.

To remind you, #GivingTuesday is the first Tuesday in December which this year falls on December 1st, coincidentally also World AIDS Day and 2 days before the 3rd which is the International Day of People with Disabilities.  So, stay tuned because you’ll be hearing a lot more from us on all 3 events and we hope that one of them will inspire you to give this year.


“GivingTuesday is a global generosity movement unleashing the power of people and organizations to transform their communities and the world.


GivingTuesday was created in 2012 as a simple idea: a day that encourages people to do good.  Over the past seven years, it has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity.”